Video content is an essential part for SaaS promotion. Studies have shown that videos on landing pages can increase conversions by 80% and can increase click-through rates by 200-300%.
Our Solution:
We will help you create a promotional video that effectively communicates the benefits of your product and educate your audience on how to use it. We will make an engaging video that could leverage product sale and acquire new customers.
- Demonstrates a process;
- Product specific features;
- Customer onboarding;
- Transfers knowledge about the product;
- Explains a concept;
- Walkthrough process;
- Show how to use the app;
About The Process:
- To understand your product, target audience, and marketing goals, we will schedule a brief meeting.
- We will work closely with you to develop a creative concept that effectively showcases your product and resonates with your audience.
- We will create animation based on project requirements with voice over and motion graphics.
- Finally, we will deliver the final video in HD format.
Benefits For You:
- Cost-effective marketing: Compared to other marketing tactics, video is a cost-effective way to reach your target audience and generate leads.
- Customer onboarding: Video can help new users get up to speed quickly, reducing the time and resources required for manual onboarding. Videos can provide step-by-step guidance on how to use the product, including its features and functionalities.
- Personalizing the message: By telling a story and showing how the product can solve a specific problem, video content can create an emotional connection with the viewer, making them more likely to convert.
- Customer support: Videos can be used to provide troubleshooting and support to customers, reducing the need for lengthy back-and-forth communication.
- Building trust: By showcasing the people behind the product and providing valuable information in an engaging way, video content can help establish the company as a credible and trustworthy authority in their industry.
- Differentiating from the competition: SaaS companies can set themselves apart from competitors and establish themselves as a leader in their industry.
Examples:
Case Studies:
Tutorial videos for Mobile App “Airlock 2fa”: company achieved 50.000 downloads on Google Play.
https://www.airlock.com/en/secure-access-hub/components/2-factor-authentication-2fa
Demo Video for “The Snuggo” app: increased website conversion by using explainer video.
Sales Video for Cobwebs Technologies: improve sales via social media advertising.
Website Tutorial video for “Print Souq” drive conversion to website and improved customer experience.
If you might have any questions? Contact our team today!